About Us

About Demira

DEMIRA is born from a deep love and devotion to artistry. Our brand pays homage to the passion for blending timeless craftsmanship with modern sophistication. Each ensemble is a labor of love, meticulously crafted to reflect our pursuit of elegance and attention to detail. At DEMIRA, we celebrate the art of storytelling through fashion. Every piece embodies the seamless fusion of tradition and contemporary design, showcasing our unwavering commitment to beauty and refinement. With intricate embroidery and carefully crafted details, our creations exude a style that is both timeless and impactful. Founded by Darshita Modi Sharma in 2023, after over a decade of experience with renowned fashion houses, DEMIRA is dedicated to creating occasion wear that strikes the perfect balance between comfort and striking elegance. The label’s minimalist yet fashion-forward aesthetic blends ethnic heritage with a modern sensibility, offering a fresh, sophisticated take on design.

About the Designer

DEMIRA is the creative vision of Darshita Modi Sharma, whose passion for fashion sparked early in life. With a master’s degree from the prestigious NIFT Mumbai, Darshita refined her craft through rich industry experience and an eye for intricate detail. Her debut collection, The Dot Story, under the label ‘DEMIRA,’ seamlessly blends contemporary aesthetics with indigenous art. Inspired by Aboriginal tribal artistry, her designs are a vibrant fusion of bold silhouettes, unique digital prints, meticulous embroidery, and a dynamic colour palette—each piece reflecting her distinctive flair for innovation and elegance.